Elevating the marketing presence of HVDS.
HVDS is a trusted expert in air quality solutions for the food manufacturing industry. With over 40 years of experience, HVDS specialises in providing air filtration and dust extraction solutions for over 100 major food and beverage producers in the UK and Ireland.
They understand the critical importance of audit-compliant air filtration, ventilation, and dust extraction in ensuring high air quality for safer food production. HVDS's solutions are designed to help their clients maintain regulatory compliance, improve operational efficiency, and save valuable resources such as time, money, and energy.
Results:
Through our long-term strategic marketing partnership with HVDS, we have implemented the Underdog Brand Legacy Method ™ and provided comprehensive marketing support across various channels, resulting in significant partnership wins. Here are the highlights:
Full Marketing Support:
We have provided HVDS with full marketing support, including paid advertising, print media, social media management, content creation, and email campaigns. By collaborating closely with HVDS's team, we developed an initial marketing strategy and continue to offer high-level board support, ensuring a consistent and effective marketing approach across all channels.
Increased Website Traffic:
Our targeted marketing efforts have successfully increased website traffic by an impressive 38%. Through strategic initiatives such as search engine optimisation (SEO), content marketing, and targeted advertising campaigns, we have attracted a larger audience to HVDS's website, generating more visibility and potential leads.
Boosted Organic Traffic:
We achieved a notable 25% increase in organic traffic to HVDS's website. By optimising website content, improving keyword rankings, and enhancing the overall user experience, we successfully improved HVDS's organic search visibility, resulting in more qualified and relevant traffic from search engines.
Enhanced Social Media Traffic:
Our social media management strategies have led to a significant 59% increase in social media traffic to HVDS's website. Through engaging social media content, targeted advertising campaigns, and effective community management, we have successfully driven social media users to HVDS's website, increasing brand awareness and generating high-value new leads.
Increased Contact Enquiries:
We achieved a remarkable 23% increase in contact enquiries for HVDS. By improving contact forms, refining website messaging, and providing compelling call-to-action prompts, we made it easier for website visitors to get in touch with HVDS, resulting in more inquiries and potential business opportunities.
In Summary:
Our long-term marketing partnership with HVDS has played a crucial role in enhancing their market presence, expanding their reach, and driving business growth. By offering full marketing support across various channels, including the development of an initial marketing strategy and ongoing high-level board support, we have achieved significant partnership wins for HVDS. These wins include a substantial increase in website traffic, improved organic search visibility, boosted social media traffic, and an impressive rise in contact enquiries.
Together, we have strengthened HVDS's position as the go-to expert in air quality solutions for the food manufacturing industry, helping them serve their clients more effectively and contribute to safer and more efficient food production practices.
